A couple of years ago, I had an idea for a t-shirt. It was a plain t-shirt that had written on it, quite literally, ‘a t-shirt with some writing on it’.
Determined that this wasn’t going to be one of those ideas that existed only in my head, and not in the real world, I then had fifty of the t-shirts made, and forced them upon various unsuspecting colleagues at work for about £20 each.
Astonishingly, the t-shirts eventually ran out, and I set about finding a supplier who could knock a t-shirt with some writing on it out whenever it might be required.
When that supplier was finally found, Literally Clothing was born.
As well as t-shirts, you can now get hold of a whole range of very transparently described nonsense through literallyclothing.co.uk.
There are bags, jumpers, t-shirts and hats for all occasions, and it’s a lot of fun coming up with fresh designs to mark some of the biggest calendar moments throughout the year.
It’s often said that everyone has a book in them, but it also seems that a lot of my friends are would-be clothing company owners. I’ve helped a few people start up their own labels now, and if this is something you’re interested in please feel free to get in touch and I’ll see what I can do to help.