creative things
See the results for yourself! 👇
creativity 👇
Here are a few
highlights
50 million organic views with a £120 budget
I soft-launched a gaming start-up, Release The Owl, with a campaign that racked up 50 million organic views across TikTok and Instagram.
(Averaging 6.25 million views per video)
I was social media lead for Google UK
Working with a large team from across the agency, I was responsible for strategy and creative direction as Google re-launched their social channels in the UK. I also oversaw the launch of Google UK on Instagram.
Agency: Jellyfish
I've been lucky enough to create content for some of my favourite brands
Both as a freelancer and as part of an agency team, I've worked for a range of household names.
During a recent stint with That Lot, my first ever piece of content for Greggs hit 3.4 million organic views.
I've been able to work across a variety of industries, from sports content with Manchester City, entertainment-focused social for Netflix, and luxury content for Aston Martin and Virgin Atlantic.
I've also got loads of experience working on strategies
I love getting nerdy about marketing and dreaming up exciting new approaches for brands on social.
I've developed strategies for a broad range of clients across a variety of industries. Recent highlights include Candy Crush and JD Sports (in seven different countries).
Agencies: Jellyfish, School of Social
Tech for The Rest Is History live at the Sydney Opera House
I've built tech solutions for Goalhanger and Stand Up To Cancer
I'm a big fan of coming up with creative ideas first, and then working out how to make them later.
After teaching myself to code, I built the tech platform that powers Goalhanger's live events (and you can now use it too), and the app behind one of Stand Up To Cancer's most ambitious fundraising campaigns.
I'm an on-air BBC Correspondent
I work for the BBC on a freelance basis, covering the "and finally" stories for The Jeremy Vine Show on BBC Radio 2.
I'm also an experienced voiceover artist, have been a continuity announcer on BBC One, and present a regular comedy quiz show live in London.
Once Upon A Time, I was head of a music festival
I headed up Beyond The Woods Festival, a weekend-long 3,000-capacity music festival in Lincolnshire.
It sounds fun - and actually it very much was - but I was also responsible for a team of 300 people and arranging regular planning meetings with the emergency services - which is where I developed my love of paperwork.
Some of the brands I've worked with
A bit of background
Creative Director & Marketing Consultant
Freelance
I collaborate with brands and agencies to craft social campaigns, refine brand positioning, and build impactful and effective paid and organic social strategies.
Clients include: VCCP, That Lot, Goalhanger, Bango Studios, Noodl, Yes Yes Media, BSQ Group, Granny Eats Wolf, School of Social.
Co-Founder
Release The Owl Ltd
I set up a games publishing brand with former Radio 1 colleague Will Foster, creating tabletop games, mobile apps, experiences and viral social content.
Social Content Director
Jellyfish
A hybrid social media creative/strategy director role. I oversaw the planning and delivery of creative, platform-first social campaigns, as well as BAU retainers, for a wide range of clients across paid and organic social.
Senior Social Media Producer
Jellyfish
I oversaw the launch of a new UK social strategy for Google UK, including launching the company on Instagram in the UK for the first time. I had overall responsibility for the creative direction of the client's social media output, as well as leading on aspects of strategy, reporting, project management and new business acquisition.
Managing Director
Beyond The Woods Festival
I grew the event from a small gathering of 100 people to selling thousands of tickets, promoting some of the UK's most exciting new artists before they were famous. Led a team of more than 200 staff, contractors, suppliers and volunteers.
Assistant Content Producer
BBC Radio 1
I led the production of social media content for BBC Radio 1's specialist music output, including Future Sounds with Annie Mac, The Chillest Show and Danny Howard. I was also a voiceover on some of the network's biggest features and campaigns.
Assistant Content Producer
BBC Popular Music
I created online and social media content across the BBC's portfolio of popular music radio stations, including Radio 1, Radio 2, 6 Music, 1Xtra and The Asian Network. Led teams working on some of the BBC's biggest live events, such as Big Weekend and Glastonbury.
Production Assistant
BBC South Today
I was responsible for programme timings during live television broadcasts, and helped create on-screen motion graphics for news reports.
Broadcast Assistant & Travel Reporter
BBC Radio Oxford
I worked on programmes and live events across the schedule of BBC Radio Oxford, and was the voice of breakfast show travel bulletins.
Assistant Producer
BBC Radio 2
I worked on programmes across the schedule of BBC Radio 2, including Ken Bruce, Simon Mayo and Alex Lester.
Let's chat
If you've got a project in mind, or just fancy a chat, I'd love to hear from you!
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